Beat The Bottle
ROLE: Branding/logo, Art Direction, Collateral Design, and Event Production, R&D for record creation
Beat the bottle - Sydney water
We helped Sydney Water tackle the issue of bottled water by connecting people with the impact of plastic waste on our waterways and beaches.
Volunteers were invited to enjoy the beats of local DJs, while cleaning up plastic pollution from two popular beaches where we launched the initiative. And, up and coming Sydney musicians Haiku Hands created the track 'Come Clean' just for the event. The volunteers then received a limited edition vinyl, made of recycled marine debris, pressed on the spot with the track.
Branding, production, concept execution and placements for the future. This was one of the greatest projects of 2018 that still continues through a funding program today.